Blue Apron

In a Collaboration with Blinkink’s director duo Major Briggs and Blink Art photographer/director Matt Russell with character design by Blink Art illustrator Daniel Frost Analog Studio animated and brought to life this charming 60 second film.

Transferring beautifully designed 2d characters into 3D is always a challenge but one we embraced. It was very important to preserve the quality in the line and stroke of our toon renderings and keep them as true to the sketches as possible.

Although we had a serious amount of fun using our Xsens motion capture system to live stream our performances onto the rigs we favoured the more “traditional” route of key framed animation.

Credit

Client
Blue Apron

Creative Agency
Droga5

Directors
Major Briggs & Matt Russell

Production Company
Blink

Sound Mix
Heard City

Sound Design
Neil johnson

Audio post production
Factory

Offline Editor
Elena De Palma

VFX & Animation
Analog

VFX Supervisor
Mike Merron

Animators
Antoine Bourruel, Julien loth, Aurelien duhay

Rigging
Martin Gunnarsson, Jimmy Johansson

3D
Maurizio De Angelis, Adrian Russell, Kristoffer Andersson, Johannes Andersson

2D
Fabio Zaveti, Alessandro Melillo, Vlad Iliescu, Igor Gama

Post Producer
Mark Webb

VFX Shoot Supervisor
Simon Reeves

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